Social Marketing: “How to lose friends and irritate people”
I actively participate in 3 social marketing platforms. And I don’t claim to be a “guru” or anything, but I get business from every one of them every month. And I LIKE the social sites. It’s just plain old fun.
I have made lots of new friends, learned a lot of new marketing tricks… oh, and been SPAMMED LIKE CRAZY! Spam used to be an e-mail thing, now there’s a whole host of social marketing spammers who are just as annoying.
Imagine this: you’re at a party when a complete stranger walks in, waltzes right up to you and says, “Hi, I’m Bob! I have the perfect opportunity for YOU! It’s the hottest thing since 12 Daily Pro! You can make over $80,000 a month! Quick, let’s find a computer, you have to see this link RIGHT NOW!!!!!”
Even the most obnoxious marketer would never do that at a party, BUT THEY DO IT ONLINE EVERY DAY!
The rule is this: RELATIONSHIP FIRST. You have to build a relationship! And it won’t come from slamming your opportunity down peoples throats, either.
So next time you have a friend request, stop, take a deep breath, and before you slam that link down their throat just remind yourself that they are a REAL PERSON who deserves to be treated with as much respect online as you would give them offline.
To learn some great tips, tricks and techniques about social marketing, get the Lighthouse Marketing Book. Practical info on how to leverage the internet to build your online network marketing business in just a few minutes a day: http://escapethematrix.net/
To your success! Dave Sherwin, the Lighthouse Marketer.
