Understanding MLM Software
There’s a HUGE misunderstanding in the online network marketing arena about MLM software, and how to use it to build a business.
I can’t believe how many people I meet that still depend solely on their company created sites, and if you ask them about building a business online they say “Yes, my company provides me a web-site.” Really? And exactly how many leads did it produce for you last month? How many recruits? How compelling is it? What’s the conversion rate…
The fact is, company provided mlm software is a TINY portion of what you need to build an online network marketing business. As a matter of fact, prospecting software is 10 times as important as a corporate site but very few marketers have it.
Then there are the “gurus” that tell you to get Aweber for your autoresponder, GDI or sitesell for a personal site, hire a copy-writer and web guy to build a funded proposal etc., and all that will work, but it’s WAY too complex and expensive for the average person, so it doesn’t DUPLICATE! And if it doesn’t duplicate, DON’T DO IT!
Here’s the mlm software I have used for two years. It generates me leads every day, I can categorize them, send e-mails through it, there’s a built in funded proposal, training, everything I need. Then when I do have a serious prospect I can send them to that “corporate site” for an overview of my company.
That’s how I built a large organization without attending endless meetings and trainings (and it duplicates!):
http://lighthousemarketer.com/escape
See the second page where there’s a “how to” video showing exactly how George F down in Australia became a top recruiter in his business.
To your success!
Dave Sherwin
















