Video Marketing

High Definition Sucks (For Video Marketing)

So Video Marketing is the big thing, right? Well, I’ve been to the mountain, and returned with the scrolls, and it’s official. High def sucks.
I have now produced videos on Youtube in 4 different formats:
-Powerpoint style, showing my screen and recording a voice-over
-Live video with a High-Definition Sony camcorder
-Live video with a high Definition Mino [...]


The “Big 3″ Social Marketing Websites

Looking for the ultimate social marketing website? Well, there’s three. And if you aren’t developing a presence on each one of them, your market is passing you by. What are the big 3? Facebook, Youtube, and Twitter.
As a matter of fact, there are very few business right now that couldn’t get all the customers they [...]


Easy Video Producer- Very Kewl Tool!

This one is sweet! Easy Video Producer is the slickest video tool I’ve seen yet. Everybody knows that video is HOT right now, but few marketers are really taking advantage of it. This tool takes away all your excuses and makes video easy. Here’s a screen shot of the back office:

Easy Video Producer Back Office
As [...]


How To Create A Channel On Youtube

Want to create a channel on youtube? It’s easy, even for a 40+ wannabe geek like me. Creating your own custom channel allows you to differentiate yourself by having a unique page designed with your own look and feel. You can see what I did here:
http://www.youtube.com/lighthousemarketer
I actually did it all by myself, I didn’t even [...]